Lance Armstrong Joins the Self-Massage Movement

With a recent article on his Livestrong website, Lance Armstrong has demonstrated a willingness to use of his celebrity to promote one of the most neglected and important healthcare therapies available. The article advocates and teaches the use of self-massage. It reports that self-massage is easy to learn and offers healthful self-massage routines for shoulders, feet, hands, and abs.

The feature states that, “Massage is one of the easiest ways to attain and maintain good health and well-being.” It sites improved circulation, relaxed muscles, improved digestion, increased energy, and the release of endorphins as some of the many benefits of massage.

Lance Armstrong has been an effective champion of improved public health and fitness since his battle with cancer and subsequent triumphs at the Tour de France for a record seven consecutive victories. His website is designed to inspire visitors to make healthy lifestyle changes.

As an athlete and cancer survivor, Lance knows the value of massage. He also knows that most people can’t afford to hire a professional massage therapist as often as needed, which, for active people, may be as frequently as every day.

As Lance knows from first hand experience, the boost that massage gives to the immune system is significant and is reason enough for everyone to enjoy a daily massage. A great deal of research has been performed on this issue by Dr. Tiffany Field, director of the Touch Research Institutes at the University of Miami.

There is an increasing awareness of the benefits of self-massage among active people. With its growing popularity, self-massage may be on its way to becoming a significant movement in health and fitness. If so it will be in part due to Mr. Armstrong’s efforts.